Nobody has till now noticed that Hero has displayed a couple of models with changed names at the 2012 AutoExpo..!!
This indicates the beginning of the demise of a name (CBZ) which started the trend of 4-stroke, stylish + performance bikes in India..
Its very surprising that nobody, I repeat nobody (blogs, forums or mainstream auto journalists) have so far noticed that apart from removing the Honda name from all the vehicles that were displayed at the 2012 AutoExpo, Hero also displayed its 150 cc “CBZ Xtreme” model with just “Xtreme” branding..!!
Not just that, Hero also displayed it’s 100 cc “CD Dawn/ Deluxe” models with a new brand name as “HF-Dawn/Deluxe”. Also when observed closely the PGM-Fi letters from its Karizma ZMR model has been rewritten now just as “Fi”.
Xtreme Vs CBZ Xtreme
So why is Hero dropping it’s famous CBZ and CD brandings (and yes, also PGM-Fi)..??
Karizma ZMR with Fi Vs PGM-Fi
This is because the CB, CD and PGM-Fi are brand names that Honda has exclusive rights to and since the agreement between Hero and Honda is officially coming to an end by 2014, it is necessary for Hero to make this rebranding before the 2014 deadline.
HF-Dawn Vs CD-Dawn
It should actually sound music to the ears of Hero Moto officials that “Nobody” has so far noticed the changed brand names on the bikes at the AutoExpo..!! This means that even on the road the changed names should make not much of a difference to its customers.
But then this also means that it’s the start to an end of a name (just the name mind you and not the current model) which started the trend of 4 stroke stylish + performance bikes in India, i.e. the CBZ..!!
Photos [Courtesy: Team-Bhp/Motorbeam]
- Hero unveils (110 cc) Passion X Pro and (125 cc) Ignitor one day prior to the 2012 Auto Expo [Jan 2012]
- CBZ Classic Vs Fiero Vs Pulsar 150 Classic: Blast from the past (early 2000’s) [Sep 2010]
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